The benefits of an effectively executed RevOps framework can be felt throughout a business, not just in marketing, sales and service teams, but within product development, finance, IT, HR and executive management as well.

All too often, an organization finds that strategic initiatives lose steam once multiple departments take their own approach to solving for the problem at hand. By creating alignment and simplifying processes, RevOps serves to drive efficacy by serving as a Single Source of Truth. According to SiriusDecisions, when businesses create alignment in sales, marketing, and service, they can expect to generate between 5 - 36% of revenue growth.